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5,394 Results
Type: Article
Section: Design
Materials & Containers
WM Doubles Down on Recycling: A Conversation with VP Brent Bell
WM just announced a billion-dollar investment in recycling infrastructure. We sat down with Brent Bell, VP of recycling, to see how the money will be spent (hint: AI optical sorters and new facilities), and what it means for pack design and PCR supply.
February 2, 2024
Package Design
Castania Redesigns Nut Packaging to Prep for Expansion
Castania’s redesigned nut packaging plays on the brand's history and sets it apart from global competitors in anticipation of a market expansion.
January 31, 2024
Coding, Printing & Labeling
Mass Customization of Packaging Makes Cheerios' Heart Campaign Tick
For American Heart Month, consumers can personalize their own yellow cereal cartons to remind loved ones of heart health. These types of mass customization campaigns, in this case digital printing of variable data, are where digital printing can shine.
January 31, 2024
Materials & Containers
Column: If Brands Need PCR, Why is Demand for rPET so Soft?
Many big brands owners have made ambitious sustainability commitments to use more PCR, and rPET is a substrate with lots of packaging applications. So why is it so cheap, and why is demand so soft, especially heading into 2024's 'preform season?'
January 31, 2024
Package Design
Supply Chain Eyes 2027 for Switch from 1D GTIN to Digital Link 2D Barcodes
The GTIN 1D barcode has worked for 50 years, reliably making our packaged products go 'beep' at checkout. Poised to take its place is a more capable, internet connected 2D code representation of a GS1 standard URL called Digital Link.
January 30, 2024
Materials & Containers
Sprite Gets Naked, for Now
Coca Cola strips the labels from its Sprite on-the-go rPET bottles in the company’s first U.K. trial of label-less packaging.
January 29, 2024
Package Design
Active, Intelligent, Connected, & Otherwise 'Smart' Packaging Hits its Stride
The stars are aligning on multiple relevant fronts: consumer behavior, legislation, technology, and data management and capacity. This confluence of advancements is slowly but surely unlocking the potential of active and intelligent packaging.
January 27, 2024
Package Design
Consumer Perspective on Package Design Explained Through Eye-tracking Technology
Eye-tracking technology offers health and beauty brands insights for package redesign and use of specialty coatings. Nature’s Way recently participated in a study on the topic.
January 24, 2024
Package Design
Chobani Pursues ‘Living and Breathing’ Packaging Graphics
Greek yogurt company Chobani shares its strategies for creating compelling packaging designs, with Chobani Creations and its ‘Halloween takeover’ as examples.
January 22, 2024
Package Design
AB InBev Picks Active & Intelligent Packaging Tech Winners at AIPIA
AB InBev listened to a host of smart packaging tech pitches, but came away with these three winners as viable solutions to solve for on-pack 2D datamatrix challenges, semi-serialization for rewards programs, vision modeling, and more.
January 19, 2024
Design
Melitta Touts Recycling Certifications on New Packaging
The Forest Stewardship Council and Biodegradable Products Institute certifications demonstrate and highlight the brand’s ongoing commitment to sustainability.
January 18, 2024
Package Design
Pantone Unveils its 2024 Color of the Year
At a time of turmoil in the world, Pantone selects ‘a compassionate and nurturing shade conveying a heartfelt kindness’ as its 2024 Color of the Year, the 25th in the program’s history.
January 4, 2024
Package Design
Top 10 of 2023 – No. 3: Scent-Flavored, Refillable Drinking System
The Air Up system comprises a refillable water bottle and flavor pods, sold in 3-ct pouches, available in a range of colors and flavors, respectively.
December 31, 2023
Package Design
Top 10 of 2023 – No. 4: Soda Brand Redesigns Reflect a Cultural Shift
In the pantheon of big brands that have made indelible visual imprints on the national consciousness, Coke and Pepsi have to rank at or near the top. Evolution of their look and design both anticipates and reflects larger cultural changes.
December 30, 2023
Materials & Containers
Top 10 of 2023 – No. 5: Coca-Cola Bottler Swaps Plastic for Paper
This Coca-Cola bottler says it will replace 200,000 lb. of plastic a year with the addition of a paper-based mulitpack solution. Liberty Coca-Cola Beverages partnered with WestRock to replace plastic multipack rings with paper in this application.
December 29, 2023
Package Design
Top 10 of 2023 – No. 7: Four Packaging Design Trends that Permeated the Year
Here are some of the approaches that packaging designers took in 2023 to better connect with their target audience via packaging.
December 27, 2023
Materials & Containers
Top 10 of 2023 – No. 8: Refill-at-home Packaging Taking Off Across All Categories
2023 may have bene the year of the at-home refill solutions. From D2C startups, reusable/refillable packaging has found its way into retail, in markets that include household cleaning, personal and oral care, lawn care, and luxury brands, to name a few.
December 26, 2023
Materials & Containers
Top 10 of 2023 – No. 9: Paper or Plastic for Produce? Controversy Continues
In a contentious topic from earlier this year, founder of Postharvest Hub Shay Zeltzer says the move toward paper packaging for produce will not only result in massive waste, but will place a huge toll on the planet.
December 25, 2023
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